Growth for fractional executives

We help fractional executives get known and land more clients

LinkedIn posts in your voice and a website that explains what you do, so you're not waiting on the next referral.

  • 5–7LinkedIn posts a week, in your voice
  • 30–50 minOf your time each week
  • 5 freePosts before you pay anything
  • $300A month for the first 3 founding clients, then $800
  • $500A website, up to 7 pages

Go to the page for your role

  • Fractional CFOs →
  • Fractional COOs
  • Fractional CROs
  • Fractional CTOs
  • Fractional CMOs
  • Fractional people leaders

Referrals built your practice. They don't run on your schedule.

We keep seeing the same pattern with fractional executives.

Booked out, then quiet

An engagement wraps up and nothing's lined up. One month you're booked out, the next it's quiet, and there's no way to make the next referral come faster.

Busy months stop the posting

Client work comes first, so posting stops. When you drop off LinkedIn, the people who'd refer you stop thinking of you.

They look you up first

A warm introduction checks you out before the call. If all they find is a job title and a few old posts, you're starting from behind.

In a study of 523 professional services firms, 51.9% had ruled out a firm they'd been referred to before ever talking to them. Source: Hinge Research Institute, Referral Marketing for Professional Services Firms (2015).

Get known. Get introductions. Land clients.

That's how a fractional business grows. We help with two things, and each one works on its own.

LinkedIn posts

Posts in your voice every week, from your ideas or from topics we suggest. You post them yourself.

Websites

A site that says clearly what you do and who you do it for, so a referral can check you out in two minutes.

Websites for fractional executives →

Two minutes

What they do for you

  1. Get known: more of the right people know what you do and who you do it for.

  2. Get introductions: when someone mentions a problem you solve, yours is the name they've seen lately.

  3. Land clients: when they look you up before the call, they find posts that show how you think and a site that makes it easy to say yes.

Built for fractional executives

Fractional and part-time CFOs, COOs, CROs, CMOs, CTOs and people leaders. We also work with founders of small companies who sell on their own name, and consultants who win work on what they know.

Especially if you:

  • Get most of your work through your network and want more ways in
  • Went fractional in the last year or two, and people still don't know what you do now
  • Make the call yourself, without a committee

Probably not a fit if

  • A firm or platform finds your clients for you
  • You want a guaranteed number of clients. We don't promise that.
  • You want someone to log into your accounts and post for you

How we work

  1. 1

    A 20-minute call

    How you land clients now, what's working, and where things go quiet. No deck.

  2. 2

    Agree on what you want out of it

    Before anything starts, we agree on what good looks like for you, and you know the price.

  3. 3

    We do the work, you stay in control

    You approve everything that goes out in your name. Nobody logs into your accounts.

A few things that don't change

  • Your business comes first, and the tools come second.
  • No discovery fee, and no six-week proposal process.
  • A human checks every draft before you see it.
  • We run everything on our own business first.
Zaeem Ahmad, founder of ZA Consulting

Meet Zaeem

I'm Zaeem Ahmad, founder of ZA Consulting. I came up on the business side, doing sales, marketing and growth. Now I build AI systems for exactly that.

I used to think AI could run most of this on its own. It can't. It does the heavy lifting well, but the decisions that actually land clients still need a person. So that's how we work: AI does the drafting and the busywork, and a human stays on every decision.

People close to me say I'm a good observer. I've spent a lot of time watching how experts show up on LinkedIn, and the ones who get hired are rarely the loudest. People can just tell what they're good at.

I run everything on my own business first. My LinkedIn is the system working live. LinkedIn

I'm based in Lahore and work with clients in the US, UK, Canada and Australia, with calls in your time zone. We don't have client case studies to show you yet. When we do, they'll go here.

If your practice runs on referrals and you want more ways in, I'm your guy.

A fixed price, agreed before any work starts

All prices are in US dollars. You can pay by bank transfer from your own currency.

LinkedIn posts

Founding rate · first 3 clients in each role

$300USD a month, locked for as long as you stay

After that, the price is $800 USD a month · Month to month, cancel any time

  • 5–7 posts a week: about 5 on your expertise, up to 2 personal (only from real stories you share, never invented)
  • Visuals in your brand: images, infographics and carousels, with every number from you
  • A voice profile that sharpens with every edit
  • A human checks every draft before you see it
  • A monthly note: what's been learned about your voice, what's working, next month's focus
  • Video scripts, if you want to post videos and film them yourself

Website

$500USD, a website of up to 7 pages

  • Says clearly what you do and who you do it for
  • Lets a referral check you out in two minutes

First 5 posts free

We write your first 5 posts free, so you can judge it before you pay anything. The posts are yours, whether or not you continue.

Money-back guarantee

If the first 10 posts you pay for don't sound like you and you don't want to continue, we'll be happy to refund your payment in full. No questions asked.

Frequently Asked Questions

Your next client is going to look you up. Give them something to find.

A 20-minute call with Zaeem. We'll look at how you land clients now and where it goes quiet, and tell you honestly whether we can help.